Andre Salcido
Product Designer

Designing accessible, impactful solutions that solve real-world problems.

 

 

Portfolio

Product design, UX, Web

Credit card upgrade

U.S. Bank wanted to introduce a new way for existing credit card customers to upgrade to more rewarding products through digital channels. Until this point, upgrades were only possible through call centers, creating unnecessary friction for both customers and internal teams. I led the design effort to define, prototype,…

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Manage cards
Product design

Manage cards servicing screen

After usability testing revealed that customers were struggling to locate essential card servicing features, our team designed a centralized hub to simplify card management. The goal was to create a single, streamlined entry point where customers could handle everything related to their bank cards, from activating a new card…

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Product design

Track your card: real-time credit card shipping updates

To address a major pain point for credit card customers, our team delivered a multi-channel feature that provides timely updates on card shipment progress, along with prompts to guide customers through next steps. Note: Due to NDA restrictions, specific metrics and proprietary details are omitted. This case study focuses…

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Transaction ledger design updates
Product design, UX, Web

Responsive web transaction ledger for checking and credit card accounts

When managing money, customers expect clarity and control, especially when reviewing their transaction history. Our team set out to modernize the transaction list for checking and credit card accounts, addressing long-standing usability and accessibility challenges. The goal was to streamline how customers search, sort, and review their transactions across…

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Report cards lost or stolen: card selection screen on responsive web
Product design

Report cards lost or stolen

Our team led a major update to U.S. Bank’s “Report Card Lost or Stolen” feature, delivering the first multi-card digital experience to market. By unifying previously separate workflows for debit, ATM, and credit card replacement, we created a single, streamlined process that reduced friction for customers. To make an otherwise…

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Fraud claims
Product design

Digital fraud claims

When card fraud strikes, speed and clarity matter most. I led the design for U.S. Bank’s first digital experience for initiating credit card fraud claims, transforming what had been a fully manual, phone-only process into a guided online journey that empowered customers to act quickly and confidently. Impact The new…

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About Me

Sketching hand

I’ve always been drawn to creative expression, whether through oil painting, music, theater, film, or comics. Each medium taught me something new about storytelling and the power of visuals. Before diving into design, I spent time as an auctioneer, which sharpened my ability to think on my feet, read a room, and communicate clearly under pressure.

Over the years, I’ve worked across a range of industries, from sales and health education to SaaS, computer gaming, and credit card servicing. I love getting deep into design challenges, but I truly thrive when collaborating with others to bring ideas to life.

Lately, I’ve been especially inspired by what’s happening in fintech, web3, dePIN, RWA, and AI,  where design has the power to shape emerging technologies and build more human-centered futures.

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